Special double-sided adhesive tape 3M 928 with differently adhesive sides - the permanently strong adhesive acrylic system 400 adheres permanently to a wide range of materials, the removable adhesive system 1000 adheres weakly and can be easily and cleanly removed at any time. The tape is used for temporarily fixing cards, gifts, coupons, etc. when inserting them into magazines and catalogs. It is applied using the special 3M ATG 700 hand applicator.